Wednesday, August 21, 2013

Leaving the past behind in traditional shopping

Do you still bother adjusting your schedule just to go out and shop on traditional malls?  Or are you one of those people who just can’t accept change on how you do your shopping? Sometimes, it is just hard for us to change something that we have fond of. Especially, if this is something that was instilled when you were growing up. It’s true that shopping on traditional malls have been part of our culture. But there's no doubting that online shopping is a rising industry in the Philippines. A lot of us never envision online shopping as an accepted option dating a couple of years back. It's actually expected since the rate of fraud in the country is high both in online and offline. This made online transaction look very bad to most of the people online. It was usually local classified ads that were close to an online store, which is actually a buy and sell industry. It helped the arrival of online malls in the country.

They started the marketplace community in the country. It was difficult for online users to buy online when local online classified websites didn't exist yet. It was just used mainly for pricing comparison of items consumers want to buy. It changed how online users perceive Internet connection on a more diverse aspect. Various visitors on these kinds of websites go there to buy and sell. It's very different from Ecommerce since local online users deal with third party resellers. Transactions are usually done offline.

Group buying type of websites also influenced local online users. This boosted the preparation of the Ecommerce industry's arrival in the country. By the time they arrived in the country, local online users were sort of familiar on how to deal online with Ecommerce websites. People consider online shopping since the risk is way lower than the reward. Great deals were mostly found on group by websites by local online users. Prices offered by them were at rock bottom that it is too hard to pass on. Last year, Lazada Philippines arrived in the country.

It is actually an online mall venture launched across South East Asia. It is backed by the Samwer brothers and is under the Rocket Internet umbrella. The Philippines’ Online Shopping Mall made an impact in Ecommerce through their various payment methods. With so many payment methods, each of their customers will find something that they will them best. Unlike conventionally, online stores require only credit card payments online or thru PayPal. Both credit card and PayPal payments are usually a problem for local online customers since they don't possess any of the two. They first introduced Cash on Delivery or C.O.D. to their customers.  It allowed them to tap the untapped market online in the Philippines. As a matter of fact, it is the majority of the local market in the Philippines. E-commerce is now rising with this recently tapped market included in the customer mix and is bound to progress further and further as more and more people are getting aware of its apparent benefits.



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