There are always
some local Internet users who are very particular in visiting a website of
their interest for multiple of times. As an online business owner, it's their
duty to know on how they will make their website worthwhile of its visitors.
Online visitors should always have a great experience when a visiting a
website. Regardless of website niche, a lot of new websites are being launched
online everyday. A website with great user interface helps them get more
returning visitors down the road. This can even help Ecommerce websites earn
more revenue. Despite having great deals, most of these online websites lack
user experience. Online customers may still prefer a decent deal over a great
deal from a hard-to-use online mall. Online mall's credibility is usually
dependent on this.
Customers may
give online malls a bad reputation if they encounter bad user experience with
them. Local online customers who may have been treated badly will label these
online malls as scams and frauds. Actually, Ecommerce website businesses is
rising in the Philippines nowadays.. When you come to think of it, this only
started last year. The local online community didn't consider it highly a year
prior to Ecommerce's rise. The local online community usually prefers to visit
local online classified ads to check for second hand units or items. It is not
secret that online shopping exposes any online customer on getting scammed.
When website like Lazada arrived in
the Philippines, the online shopping perspective was changed at the same time.
Local online
users were presented with Cash on Delivery or simple called C.O.D. as an alternative
payment method of the Philippines’ Online Shopping Mall, which allowed them to
try it. This allowed online customers to have a confidence in dealing with them
since they are not required to pay right away online. Advantage is on the
online customers side since they are risking more and ahead of the final
transaction. Personally, I believe this is the only way for online stores to breakthrough
the online shopping barrier. By allowing customers to keep their money until
they receive their orders, it gives them security and gives online stores an
opportunity to show they can be trusted.
Their
transaction is still done offline since customers who opt for this payment
method are only required to pay after their orders are handed over to them.
Credit cards are no longer a mandatory requirement to have when thinking of
online shopping in the Philippines. I can also appreciate how they made sure
their website can be used easily by their online customers. I think even if
first time online shoppers will find it very easy to navigate and shop.
First time local
online visitors that see their website will easily understand how it should be
navigated. This category menu is actually helpful since it's almost difficult
to get lost on their website. Their category menu is will grouped that it can
speed up online shopping just from the menu alone. It makes it easier for
online users to go straight to selection that they find suiting to their needs
or demands.
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