Internet has
become part of our daily activity nowadays. No matter what we do in school or
work, one way or the other, we need Internet to fulfil our tasks. It became
even in demand when Internet can be accessed right in your fingertips. All you
need to have is an Internet capable device with Internet connection, then you
can connect online wherever and whenever you are. That’s how powerful Internet
can be in our lives. So it can't be helped that online shopping is now
drastically rising in the country. Believe it or not, this wasn't the case a
few years ago; people were hesitant in online shopping.
Most of us are
aware that we have a high frauds and scams in the country for both online and
offline. This is why online transactions are not highly trusted by the local
online users in the country. Local online classified ads were the website
closest to Ecommerce but more on the buy and sell industry. Local online
classified websites pave way to the Ecommerce's arrival in the Philippines. The
presence of online marketplace grew since their arrival in the country. Buy and
sell was harder online classified wasn't available yet and relied only thru
offline. It became a website for canvasing the market price of the item they
want to buy offline. It slowly showed how Internet be diversify by online users
to maximize its purpose. It became a marketplace for local online users for
buying and selling.
The difference
between them and Ecommerce is that it is third party resellers who gain from
the traffic. Customers do Offline transactions most of the time. It's the same
concept with group buying websites. They showed the steps for the arrival of
the Ecommerce industry. At the time that Ecommerce websites arrived in the
country, local online users were already prepared. The risk in online shopping
is way lower than what they could be getting. The amazing deals offered to
customers from group buy websites were very rare. With lower prices being
offered by group buy websites, it made it harder for local online users to
refuse them.
A year ago, the Lazada Online Mall was launched in the
Philippines. They are an online shopping mall venture launched in South East
Asia. The Samwer brothers who own Rocket Internet back it. By offering various
payment methods, Lazada helped the Ecommerce grow in the country. Their payment
methods featured different payments that allow online customers, which suit
them, best. Online malls usually only allow credit card or PayPal as the
accepted form of payment in online. These conventional online payments restrict
customers to avail what they want since most of us don't have our own credit
card or PayPal account. Local online users first introduced C.O.D. or Cash on
Delivery. This payment method helps them to tap the untapped marketing in the
country. This is actually the majority market in the Philippines. It has helped
Ecommerce thrive more than ever with the tapping of this huger market in the
Philippines.
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