Monday, May 13, 2013

Lazada Online Shop: Not just your average online store in the Philippines


What happened that made people stay online most of their time nowadays?

Technology evolution contributes, of course! It’s just normal for this digital modern era to be connected online. What amazes me the most is when I look back when “surfing” was just starting. It was actually boring for me to be honest when I connect to the Internet in the past. I only do it if I need to conduct a research or read news. Beyond that, there was no purpose of going online for me. But as technology and Internet speed increased, so as the demand of user experience in online. Nowadays, website are intuitive enough that people will actually stay hours. With the addition of media files to the website. It made online more cooler to use. We actually get entertained.

I mean nowadays, what we usually offline can now be do online as well. From communication to videos, it truly helped the Internet as part already of our lifestyle. It is even used during work. Online truly showed its wonder to us. What’s exciting is it continues to surprise us on its evolution. Time will only tell up to what extent it can grow on its own. We just have to wait and be thankful that it will hopefully continue to make our lives much easier and convenient. Just last year, online shopping started to grow in the country. Before, the closest we have about online shopping are local online classified ads. If people want to buy online, they usually used these online classifieds as a platform where sellers and buyers meet online. Transactions still happen offline though most of the time.

But since Lazada Online Shop came into the picture, people were into online shopping. What made them stand out is that they offer various payment options. One of which is the popular Cash on Delivery, which allows customers to order online but pay offline via cash payment. But what I like the most about this online store is its user interface. Not all online stores are easy to navigate in. With Lazada, any new visitor won’t have a hard time getting familiar on using their website. Their products are grouped in a manner that captivates various customer interests right away. So customers can easily select which main category they will visit based from their interest. Above that, they also have a quick to load website unlike other online stores. Despite having multiple images, which is pretty normal for an online stores. They still managed to have a fair balance between images and load speed. I also like how users can easily search through their selection with their pretty visible search bar that can be found on top of the website. It’s hard to miss it in the website. Among their long line of features as an online store, what I enjoy like the most is the ability to see your transaction history with them. You can also see the status of your order so that you will be in the loop on what happening, if it got processed or not.



Lazada TVC:


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