We all heard and known for quite sometime that Lazada was
launched in South East Asia. Back then; I’m sure some of us didn’t realize that
they would be this big within a year. A lot huge investors already invested on
them. In the Philippines, no one even knew what they were about then. The name
itself sounds foreign and has no catch as an online mall. But what made them
speed up their brand awareness is their aggressive online ads. I’m pretty sure
you’ve seen them around online pretty much everywhere. They are so aggressive
on their online execution that it will be tough for someone not to see them in
their browsing online.
Lazada
is actually an online mall that offers huge selections similar to what an
online department has to offer. But what made them popular and successfully
penetrate the online market is their overall service to give their customers
the best online shopping experience. They came in the country very prepared. As
we all know, majority of the population are unable to conduct an online
transaction due to the fact that they don’t have credit cards or Paypal
accounts. These are the basic conventional online payment methods offered by a
typical online stores dating back when online shopping started globally. Lazada
didn’t only limit themselves to these payment methods. Instead, they introduced
Cash on Delivery in online shopping. This payment method single-handedly
eliminated the local online shopping woes that plagued the local Ecommerce
industry.
Now that they offer their customers to pay in cash, there is
no more limitation on how their customers can avail their service. This opened
the door for the untapped market in online by previous Ecommerce business that
failed to realize. After everyone was aware that such online store offers this
kind of alternative payment method, it catapulted Lazada as one of the best
choice to buy online. Cash on Delivery payment method gives less risk for customers
and more on Lazada itself. No need to pay Lazada upfront. All they need to do
is order anything they want from their lazada.com.ph website via Cash on
Delivery payment method and just leave their shipment address. Once Lazada gets
their order thru COD, they will process it within two to five days and have it
delivered in your preferred shipment address. On top of that, Lazada is willing
to waive the shipment fee as long as it exceeds one thousands pesos value of
transaction. Also, just recently, they offered customers to pay in installment
basis within 3,6, and 12 months of installment. This is actually one of the
first in the online shopping scene in the country. Some of the local online
users prefer traditional malls to cater to their shopping needs since it
accepts installment fee. With Lazada
Online Shop, they can easily buy huge amount items since they can pay it on
monthly installment basis. It just shows that Lazada has still a lot of
surprises in store for us. Personally, I’m very excited!
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