A success entry of Lazada in Local Ecommerce

E-Commerce has been around for more than two decades but is a new concept which has been recently introduced to the Philippines as a lucrative market. In the past e-commerce was considered as an oversight in the local scene, with very limited prospects and a small profit margin. This was mainly due to the fact that there were no established systems that provided Filipino consumers with a reliable and convenient way to shop online. You either had to use an internationally issued credit card or meet the seller in some location for a product hand-off. Both of these methods spelled inconvenient and risky- with many horror stories about defective products and overcharging.

Thankfully this is now a thing of the past and E-commerce has a new reputation thanks to the entry of the biggest shopping e-store in South East Asia in the Philippine e-commerce scene. Lazada has been known in many countries as the Philippines’ online shopping mall and has a stellar reputation when it comes to being customer-centric, focusing on customer convenience and a great shopping experience at every turn. With the establishment of Lazada Philippines, a new definition of online shopping friendliness is in order. 

A successful and proactive Business Model

Lazada Philippines prides itself with a smart business model that has the customer as its main focus instead of selling in bulk. Upon visiting the website you will notice how each product is placed systematically and made to be within the customer’s budget. Discounts are laid out every day and these are not limited to excess inventory or last season merchandise. What’s surprising about Lazada Philippines is how they provide the lowest prices and special discounts to even sought-after and hot ticket items- something that has made patrons of avid Filipino online shoppers in such a short span of time. You won’t find these deals anywhere else. 

Redefining Customer Convenience

Not only has Lazada Philippines offered astronomical discounts on a lot of their products, they have made it their mission to make shopping at their online mall a thing of convenience and a ritual experience for all their shoppers. It’s so easy to compare products based on price and manufacturer as well as look at detailed descriptions and pictures thanks to the smart layout of the Lazada Philippines website. Even the most novice  internet users will appreciate the on-click-go theme that has made the Lazada store a great place to shop.

Reliability and Trust Building practices

What sets the stage for Lazada Philippines’ success is its ability to establish trust among its customers by extending an olive branch on its own. The only store that provides Cash on Delivery, it places its reputation on the line by entrusting customers to pay for their goods at the comfort of their own home- and it has paid off. This is coupled with a reliable and trustworthy delivery service that provides quick shipping estimates. Lazada Philippines has ensured that every customer receives a fully satisfying shopping experience no matter their location or budget range. It’s because of this proactive attitude that Lazada Philippines has cemented itself as the vanguard of online shopping in the country and will continue to win the hearts of avid Pinoy shoppers throughout.